I had been working on setting up my own business for quite a long time, before I opened my company. I had invested almost all my money and even had negotiated a loan from a bank. You can understand my frustration when it turned out that we had made no profit during the first month of out work. I started wondering why (believe me, I had calculated everything very accurately, my background is Economics). And it turned out that I missed out on advertising (marketing is the only subject which I had scraped through).
"You need a web site," my friend – a freelance advertising agent assured me. By that time I had almost run out of capital, as it was in business already, and the idea of buying a website template for just a hundred dollars quite appealed to me. Since effective marketing is the one which attracts attention and does not leave you indifferent to what you have just seen, I needed a website as remarkable as possible. I was not going to have it, I thought, since my funds were limited. Moreover, even more limited than my money, was my time.
You cannot imagine how struck I was when I got my website the following day (by the way, for those who are interested, this was FlashMint.com where I purchased a swish template). The design and effects were fascinating. I thought that my friend was even a little envious because his website was not that attractive. So, I started receiving emails from fascinated customers and making money. Here it is where the sources come from:
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